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SONY BRAVIA XR50X90S Smart 4K Ultra HD HDR LED TV with Google TV & ...
-€230.00 Out-of-Stock
SONY BRAVIA XR50X90S Smart 4K Ultra HD HDR LED TV with Google TV & Assistant
Out-of-Stock
4K HDR TV with Cognitive Processor XR™, Full Array LED, Acoustic Multi-Audio™ and Google TV Zones of LEDs lit or dimmed independently for realistic brightness and shadow detail Cognitive Processor XR™ understands how humans see and hear for true immersion Sound positioning tweeters turn any sound immersive Minimalist design with narrow bezel for less distractions
€1,099.00
€1,329.00
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Sony SEL85F18 FE 85mm F1.8 lens Cyprus | Sony Center Cyprus
-€175.00
Sony SEL85F18F Full Frame Medium-Telephoto Fixed Prime Camera Lens
Last items in stock
There’s nothing like the sharpness and smooth bokeh of a well-designed mid-range telephoto prime lens for portraiture, and the SEL85F18 is a standout choice. E-mount Full Frame format Mid-telephoto prime Great portability for everyday shooting
€549.00
€724.00
Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND Forest Gray
-€70.00
Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND Forest Gray
Last items in stock
Experience better bass from a compact speaker that you can take with you wherever you go. With a range of features designed to give you a better sound, a shoulder strap for portability and available in a range of colours, the ULT FIELD 3 is ready to go. Are you? Enhanced bass and powerful sound from a compact portable speaker. Easy to carry design with stowable shoulder strap for added portability. Waterproof, dustproof and shockproof with up to 24 hours of battery life.
€129.00
€199.00
Sony SEL24F14GM MILC Standard lens Black Cyprus | Sony Center Cyprus
-€286.00
Sony SEL24F14GM MILC Standard lens Black
Call for Availability 77777383
Unsparing application of leading-edge technology achieves refined G Master performance with consistently high resolution and soft, natural bokeh even at the widest F1.4 aperture setting. E-mount Full Frame format G Master F1.4 wide-angle prime lens Stunning F1.4 resolution in a mobile prime lens
€1,499.00
€1,785.00
Sony WH1000XM6 Flagship Noise Cancelling Wireless Over Ear Headphones Midnight Blue
-€60.00 Out-of-Stock
Sony WH1000XM6 Flagship Noise Cancelling Wireless Over Ear Headphones Midnight Blue
Out-of-Stock
WH-1000XM6 Flagship Noise Cancelling Over-Ear Wireless Bluetooth Headphones, Signature Hi-Res Sound, Ultimate Comfort, Foldable Design, Durable Case, 30 HR Battery, iOS & Android - Black

The best noise cancelling - Powered by the new HD Noise Cancelling Processor QN3 and 12 precision mics, with Auto NC Optimizer
Signature sound, co-created with the masters - Building on the world-renowned sound quality of the award-winning 1000X series
Foldable design, durable case - Featuring innovative, durable folding mechanism for easy storage, with magnetic closure carry case.
Ultimate comfort - Lightweight, stable design with cushioned earpads and headband, crafted from premium materials.
All-day listening - Up to 30hrs battery with quick charging. Keep listening even while charging.

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€399.00
€459.00
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Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND Off-White
-€70.00
Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND Off-White
Last items in stock
Experience better bass from a compact speaker that you can take with you wherever you go. With a range of features designed to give you a better sound, a shoulder strap for portability and available in a range of colours, the ULT FIELD 3 is ready to go. Are you? Enhanced bass and powerful sound from a compact portable speaker. Easy to carry design with stowable shoulder strap for added portability. Waterproof, dustproof and shockproof with up to 24 hours of battery life.
€129.00
€199.00
Sony SEL1655G SLR Standard zoom lens Black Cyprus | Sony Center Cyprus
-€351.00
Sony SEL1655G SLR Standard zoom lens Black
Last items in stock
Sony’s first 16-55 mm (24-82.5 mm full-frame equiv.) APS-C zoom with a constant F2.8 aperture is remarkably compact while offering performance befitting the G Lens series. A new optical design delivers excellent corner-to-corner resolution, and beautiful bokeh is available when needed. E-mount APS-C format Compact F2.8 APS-C standard zoom G lens High resolution throughout the zoom range even at F2.8
€1,100.00
€1,451.00
Sony SRSULT50 Powerful Bluetooth Portable Speaker Off-White
-€100.00
Sony SRSULT50 Powerful Bluetooth Portable Speaker Off-White
Last items in stock
A powerful and portable speaker, the ULT FIELD 5 has advanced sound technology for more powerful bass, a long battery life, and is durable for outdoor use. It features lighting that syncs with your music, can be positioned horizontally or vertically and has a shoulder strap to make it easier to carry. Its ready to transform the way you listen to music and can go wherever you want to take it.

Powerful boosted sound that makes every music experience more enjoyable
Stylish shoulder strap so you can carry your speaker wherever you go
360° Party Light adds a party-like atmosphere
€199.00
€299.00
Cyprus | Sony Center Cyprus
-€60.00
SONY WHCH720N Wireless Bluetooth Noise-Cancelling Headphones - Blue
Call for Availability 77777383
The WH-CH720N Wireless Noise Cancelling Headphones offer Noise Cancelling, up to 35 hours battery life, premium sound quality, along with crystal clear calling and a range of features to make them easier to use. With quick-charging, you can enjoy more music without worrying about running out of charge. Noise Cancelling with Dual Noise Sensor technology and the Integrated Processor V1 Super comfortable lightweight design Up to 35 hours of battery life and quick charging The WH-CH720N has Multipoint Connection, easy button operation, and can even be controlled with your voice. And since connection is easy with Swift pair and Fast Pair, these Sony headphones are ideal for everyday use. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones.


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€89.00
€149.00
Sony Bravia KD50X80K LED HDR 4K Cyprus | Sony Center Cyprus
-€271.00
Sony Bravia KD50X80K LED HDR 4K
Last items in stock
4K HDR TV with 4K HDR Processor X1™, 4K X-Reality™ PRO, TRILUMINOS PRO™ and Google TV Remarkable realism of 4K HDR Processor X1™ Over a billion colours with TRILUMINOS PRO™ Experience cinema thrills with Dolby Vision and Dolby Atmo
€699.00
€970.00
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Sony SEL70350G SLR Standard zoom lens Black Cyprus | Sony Center Cy...
-€105.00
Sony SEL70350G SLR Standard zoom lens Black
Last items in stock
Optimised optical and mechanical design offers outstanding super-telephoto zoom performance for APS-C bodies (105-525mm equiv.) Impressive G Lens quality is maintained throughout the zoom range, right out to the image edges. All of this is packed into a compact, mobile 5x super-telephoto zoom lens with built-in optical image stabilisation. E-mount APS-C format G lens with 5x super-telephoto zoom High resolution and compact design
€899.00
€1,004.00
Sony SRSULT50 Powerful Bluetooth Portable Speaker Black
-€100.00
Sony SRSULT50 Powerful Bluetooth Portable Speaker Black
Last items in stock
A powerful and portable speaker, the ULT FIELD 5 has advanced sound technology for more powerful bass, a long battery life, and is durable for outdoor use. It features lighting that syncs with your music, can be positioned horizontally or vertically and has a shoulder strap to make it easier to carry. Its ready to transform the way you listen to music and can go wherever you want to take it. Powerful boosted sound that makes every music experience more enjoyable Stylish shoulder strap so you can carry your speaker wherever you go 360° Party Light adds a party-like atmosphere
€199.00
€299.00
Cyprus | Sony Center Cyprus
-€60.00
SONY WHCH720N Wireless Bluetooth Noise-Cancelling Headphones - Black
Call for Availability 77777383
The WH-CH720N Wireless Noise Cancelling Headphones offer Noise Cancelling, up to 35 hours battery life, premium sound quality, along with crystal clear calling and a range of features to make them easier to use. With quick-charging, you can enjoy more music without worrying about running out of charge. Noise Cancelling with Dual Noise Sensor technology and the Integrated Processor V1 Super comfortable lightweight design Up to 35 hours of battery life and quick charging The WH-CH720N has Multipoint Connection, easy button operation, and can even be controlled with your voice. And since connection is easy with Swift pair and Fast Pair, these Sony headphones are ideal for everyday use. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones.
 

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€89.00
€149.00
Sony FE 70-200 mm f/2.8GM OSS Full-Frame, Super Telephoto, Prime Le...
-€491.00
Sony SEL70200GM Super Telephoto Prime Lens FE
Last items in stock
Constant F2.8 70-200mm zoom with extraordinary G Master resolution and bokeh. E-mount Full Frame format G Master Telephoto zoom Constant F2.8 maximum aperture
€2,299.00
€2,790.00
Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND - Black
-€70.00
Sony SRSULT30 Portable Bluetooth Speaker with ULT POWER SOUND - Black
Last items in stock
Experience better bass from a compact speaker that you can take with you wherever you go. With a range of features designed to give you a better sound, a shoulder strap for portability and available in a range of colours, the ULT FIELD 3 is ready to go. Are you? Enhanced bass and powerful sound from a compact portable speaker. Easy to carry design with stowable shoulder strap for added portability. Waterproof, dustproof and shockproof with up to 24 hours of battery life.
€129.00
€199.00
Cyprus | Sony Center Cyprus
-€60.00
SONY WHCH720N Wireless Bluetooth Noise-Cancelling Headphones - White
Last items in stock
The WH-CH720N Wireless Noise Cancelling Headphones offer Noise Cancelling, up to 35 hours battery life, premium sound quality, along with crystal clear calling and a range of features to make them easier to use. With quick-charging, you can enjoy more music without worrying about running out of charge. Noise Cancelling with Dual Noise Sensor technology and the Integrated Processor V1 Super comfortable lightweight design Up to 35 hours of battery life and quick charging The WH-CH720N has Multipoint Connection, easy button operation, and can even be controlled with your voice. And since connection is easy with Swift pair and Fast Pair, these Sony headphones are ideal for everyday use. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones. With Precise Voice Pickup Technology, Wind Noise Reduction Structure, and beamforming mics to pick up your voice, you will enjoy clearer calls and better conversations with these over ear headphones.
 

More colours : 
€89.00
€149.00
Sony SEL28F20
-€101.00
Sony SEL28F20 F2 Full-frame Wide-angle Prime Lens
Call for Availability 77777383
An excellent choice as a second lens to supplement a basic lens kit, featuring features a bright F2.0 maximum aperture and outstanding overall optical performance. E-mount Full Frame format A convenient wide angle prime Dedicated optional converters available
€459.00
€560.00
Sony α 7R V MILC Body 61 MP Exmor R CMOS 9504 x 6336 pixels Black
-€1,323.00
Sony ILCE7RM5 Full-Frame Mirrorless
Last items in stock
Sony α 7R V, 61 MP, 9504 x 6336 pixels, Exmor R CMOS, 2x, 8K Ultra HD, Black
€3,699.00
€5,022.00