Promos & Offers

Introducing the SEL50F12GM Full Frame Lens: A large aperture lens for stills and movies. Featuring an advanced optical design that includes three XA (extreme aspherical) elements for incredible corner-to-corner high-resolution, along with beautiful background defocus (bokeh). Four XD (Extreme Dynamic) Linear Motors deliver fast, precise, and quiet autofocus and tracking in this compact-sized and lightweight Sony G Master lens. Internal focusing ensures the angle of view is stable during focusing (focus breathing minimised). An incredible lens for video, the SEL50F12GM delivers smooth, fast and continuous auto focus performance for movie shooting. INCREDIBLY SHARP: Three XA (extreme aspherical) elements ensure outstanding resolution in this F1.2 prime lens delivering high corner-to-corner resolution and beautiful bokeh, making this an excellent full frame lens for portraits, landscapes, starscapes and videography. E-mount Full Frame format F1.2 G Master Large-aperture standard lens Compact, but outstanding speed with G Master resolution and bokeh PROFESSIONAL ERGONOMICS: A dust and moisture resistant design, along with versatile controls on this Sony prime lens makes it ideal to use in the most difficult scenarios - both indoors and outdoors.

Sony CEA-G, 320 GB, CFexpress, 800 MB/s, Black

Sony HVL-F60RM2, 0.0028 s, Wireless connection, 14 channels, 15.5 oz (439 g), Compact flash

Sony NPA-MQZ1K, Black, Sony NP-FZ100, 1 pc(s)

Sony VG-C3EM, Digital camera battery grip, Sony, α9, Black, 5" (126.9 mm), 4.25" (107.9 mm)

Sony VG-C4EM, Digital camera battery grip, Sony, α7R IV, Black, 5.07" (128.8 mm), 2.64" (67 mm)

Sony XLR-K3M, Box

Sony's M Series CFexpress Type A memory cards for creators, for extended and demanding downloads. Support VPG200, for stable high-speed video recording.

The new CFexpress Type A standard offers small machines the ultra-fast performance that state-of-the-art video requires. It maximizes the potential of a-series engines and the latest image processing systems. A compact card, absolutely essential for creations with high levels of performance and expression.

Compact shotgun microphone with digital signal processing

A compact microphone that offers super-directional capability

An SD card built for every kind of challenge